A coach guiding a member through an exercise on the gym floor of an independent club
Dialanta

Comparison

Dialanta vs Magicline

Dialanta Grow+ ClubBook a demo

One AI platform for winning and keeping members, compared with Magicline

Start 14-day free trial

Grow €399 · Club €599 per month per location · 14 days free · cancel monthly

01 — Feature by feature

Dialanta vs Magicline

Included Partly: extra package, add-on, partner or limited Not available Not verified: no claim either way

Dialanta compared with Magicline, feature by feature
FeatureDialantaMagicline
Bringing leads in
Lead forms for your website, designed by AIIncluded
Website built and changed with AIIncluded
Blog written with AIIncluded
Findability with Google Search Console and AI adviceIncluded
Social media manager with AI postsIncluded
AI answers social reactions and makes leadsIncluded
Follow-up and sales
Call route: a colleague is rung within 5 minutesIncluded
Own Dialanta number, recordings and who had the callIncluded
AI message agent on WhatsApp and SMSIncluded
AI voice agent that calls and answersIncluded
AI follow-up the lead agrees to (reminder, sign-up link or call-back)Checked on suppliers' websites, November 2026Included
WhatsApp Business in your club's nameIncluded
Automatic e-mails for appointmentsIncluded
Tasks that create themselvesIncluded
Funnel, forecast and drop-out analysisIncluded
Communication
All conversations per person in one placeIncluded
Message sender (WhatsApp campaigns)Included
E-mail manager with newslettersIncluded
AI writing help and Ask Dialanta assistantIncluded
Team and planning
Agenda, work hours and rolesIncluded
Appointment booking like CalendlyIncluded
Managing members
Members, subscriptions and online sign-upIncludedClub
Freezing membershipsIncludedClub
Direct debit and invoicesIncludedClub
Check-in and access (QR, NFC, turnstile)IncludedClub
Group classes with waiting listIncludedClub
Point of sale (Mollie & Stripe Terminal)IncludedClub
Class & visit cardsIncludedClub
Family membershipsIncludedClub
Corporate fitnessIncludedClub
Member brings member (referral rewards)IncludedClub
Discount codes & promotionsIncludedClub
Instructor loginIncludedClub
Buy class cards & packages in the appIncludedClub
Company sign-up linkIncludedClub
Club network: members visit other clubs (Dialanta Hub)IncludedClub
Member app
Member app in your club styleIncludedClub
Push notifications on the phoneIncludedClub
Training app with muscle mapIncludedClub
Nutrition app with photo and barcode loggingIncludedClub
AI coach in the member appIncludedClub
On-demand workoutsIncludedClub
Class feedback and NPSIncludedClub
Keeping members and reports
Retention: who is about to quit and win-back tasksIncludedClub
AI answers members on WhatsApp, SMS and appIncludedClub
Weekly summary with actionsIncludedClub
Reports with revenue and hours savedIncluded

Checked on the supplier's website and help pages, October 2026.

See the full comparison

02 — Where Dialanta is different

Where Dialanta is different

01

Lead forms for your website, designed by AI

Lead forms are designed by AI from your website and land straight in Dialanta.

Dialanta: included · Magicline: not verified

02

Website built and changed with AI

AI builds and changes your site from a template, from scratch or from your current site. Nothing goes live without your approval.

Dialanta: included · Magicline: not verified

03

Blog written with AI

AI writes blog concepts; you check, schedule or publish.

Dialanta: included · Magicline: not verified

03 — Switching is simple

Switching is simple

  • We move your members and data.
  • Try Dialanta 14 days free. The first direct debit only follows after 14 days.
  • Cancel monthly.

Does Dialanta replace my current software?

Using Magicline? No big move needed. Dialanta works next to your current member administration: leads, calls, WhatsApp and follow-up run in Dialanta while memberships and payments stay where they are. Want everything in one place? With Dialanta Club, members, the member app and retention move over too. We import your leads and members for you.

04 — Questions

Questions answered

See Pricing for the packages, or how switching works.

What is the difference between Dialanta and Magicline?

Magicline is all-in-one gym management software, popular in Germany and the Benelux, with member administration, check-in and payments. Dialanta adds AI phone and WhatsApp lead handling and follow-up, and Club adds the member app and retention. Magicline's features are shown as not verified until we have checked them on its own website.

What does Dialanta cost compared with Magicline?

Dialanta Grow costs €399 and Club costs €599 per month per location, with 14 days free and monthly cancellation. This page compares features, not prices, so check Magicline's own website for its prices.

Can I switch from Magicline to Dialanta?

Yes. Dialanta moves your members and data, you try it for 14 days free, the first direct debit only follows after 14 days, and you can cancel monthly.

Grow · Club · Member app · Retention · Book a demo

See the difference in your club.

14 days free · first direct debit after 14 days · cancel monthly

Want an expert to run it for you?

Rather have a proven team do it for you?

4Select is the growth partner for the fitness & health industry. A dedicated consultant works inside your Dialanta account on strategy, marketing, sales and retention, so you get more members and more revenue.

Territory protection: 4Select works with a maximum of one club per 25,000 residents.